Slumberland China signs hotel contract worth €4,4m with the Wanda Corporation
2013-07-08 [Press release]
Hilding Anders’ organisation in China has won a prestigious delivery contract with the Chinese hotel chain Wanda Corporation. The contract comprises net sales of RMB 35 million (approx. 4,4m€) for mattress deliveries to 27 five star hotels in the country and stretches until the end of 2014. “We have been implementing a rapid revitalization of the Chinese organisation during the past twelve months including installing a new management team. It is very encouraging to see that leading customers recognize our improvements by honoring us with a prestigious contract at that early stage of our change”, comments Wong Wai Hong, Region President for Hilding Anders in Asia.
The contract was awarded in tough competition with domestic and international brands where the ability of Hilding Anders China was decisive to improve the product specification and comfort level with an innovative value engineering strategy. Additionally, product quality and specifications of the hotel corporation were met despite a very demanding time schedule.
“The winning factor though was the strong team effort between the two manufacturing plants in Harbin and Shanghai to fulfill the stringent dateline of the delivery”, adds Wong Wai Hong.
“Congratulations to the Asian team”, comments Group CEO Anders Pettersson. “Recently, the Board of Directors approved a major expansion plan for the Chinese operations until 2017. This early win is a good stimulus for our Chinese organisation that we are on the right way”, concludes Anders Pettersson.
About the companies
Wanda Commercial Properties Co., Ltd. was established in September 2002. The company's core business includes investments into commercial property and its management such as shopping centres as well as Five-star or super Five-star hotels. Recently, the company announced to invest 1 bn€ each for hotel projects in London and New York City respectively.
Sofitel Wanda in Beijing
Hilding Anders Asia represents 8 percent of net sales within Hilding Anders. It has its regional head office in Kuala Lumpur, Malaysia, and holds leading market positions in the high end market in Malaysia, Thailand, Hong Kong and Singapore. Since the late 1980ies Hilding Anders has been present on the Chinese market through the Slumberland brand. With manufacturing operations in Harbin (Northern China) and Shanghai it operates more than 200 retail outlets, predominantly around these regional hubs.
From left: Pei HongDe (Managing Director Slumberland Harbin), Hansen Wang (Purchasing Manager, Wanda), Wong Wai Hong (Business Region President Asia), Carol Cui (Deputy General Manager, Wanda), Andy Chen (Managing Director Slumberland Shanghai)